TL;DR
Full Story
So, Courageous Browser is within the information once more.
This time it’s as a result of they’re integrating Solana wallets into their browser — permitting customers to securely retailer their $BAT (Courageous’s native token) — and it’s serving as a stark reminder that:
We don’t speak about Courageous Browser sufficient.
And we should always! As a result of it’s the perfect Web3 onboarding device for non technical of us — the pitch is easy, and extremely compelling:
Browse the web → receives a commission whenever you see an advert.
Right here’re the essential mechanics of it…
In Web2, we had two choices so far as monitoring/promoting went:
Suck it up and settle for it.
Set up an advert blocker (and take cash away from creators that depend on advert cash).
Courageous Browser reimagines these choices to appear like this:
Flip off adverts and monitoring.
Activate adverts, whereas staying nameless AND getting paid (alongside creators) to be marketed to.
Okay…however how are the adverts related for those who’re nameless? And the way does the fee system work??
RE: advert relevancy…
The Courageous crew realized they will nonetheless ship related adverts with a a lot smaller quantity of data.
E.g. If somebody spends a number of time studying Enterprise Insider, watching movies on methods to higher their golf swing, and checks Yahoo Finance on the each day…
That is sufficient to recommend that they is perhaps a fan of adverts promoting monetary providers and pastel polo shirts.
As for the fee system:
Advertisers purchase advert area utilizing the $BAT token → new, much less invasive adverts are positioned within the browser window the place Google and Fb’s was once → the advert {dollars} are cut up between Courageous, creators/publishers, and customers.
Helluva idea!