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Trump Says His Meme Coin is ‘Greatest of Them All,’ Price Soars

March 24, 2025
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President Donald Trump endorsed the Official Trump (TRUMP) token on social media Sunday morning, instantly selling the Solana-based meme coin by which the President’s affiliated firms maintain an 80% possession stake.

“I LOVE $TRUMP—SO COOL!!! The Biggest of all of them!!!!!!!!!!!!!!!” Trump posted on TruthSocial at 10:33 AM ET, coinciding with a value surge that noticed the token briefly high $12.25 earlier than experiencing vital volatility.

The asset is up 7.7% on the day to $11.67, CoinGecko knowledge reveals. Nonetheless, it stays down 84% from its all-time excessive of $73.4 through the time it was launched January.

The value motion is “an indication that the market is not excitable concerning the Trump token,” Luis Buenaventura, head of crypto at GCash, instructed Decrypt. That is nonetheless the case regardless of buyers being conscious “of its potential for small income in brief timescales.”

Whereas the token’s web site claims it’s “not supposed to be an funding alternative,” its worth proposition seems inextricably linked to Trump’s private model and ongoing promotion.

Excessive-risk constitutional considerations

The unprecedented improvement of a sitting U.S. president instantly selling a crypto asset benefiting his enterprise pursuits has drawn scrutiny from ethics watchdogs and business observers.

Andrew Rossow, digital media lawyer and CEO of AR Media, a world model affect consulting agency, instructed Decrypt that these actions have “sadly set a harmful precedent for leveraging public workplace for private monetary achieve.”

Rossow cites three high-risk constitutional considerations.

First of those is the Emoluments Clauses (Article 1, Sec. 9), which prohibit a sitting president from receiving monetary advantages “from home entities or overseas governments with out congressional approval,” Rossow defined.

Due to its possession construction, the TRUMP token permits “overseas actors to buy tokens anonymously, doubtlessly violating these clauses by enabling oblique monetary positive factors or undue overseas affect” over U.S. coverage.

Rossow additional cites the Separation of Powers (Article II, Part 3), which requires the president to “faithfully execute legal guidelines.” 

Trump’s endorsement of a monetary product tied to his private wealth “undermines regulatory businesses such because the SEC and CFTC, eroding belief in neutral governance,” Rossow instructed Decrypt.

Furthermore, beneath provisions for the Equal Safety and Due Course of within the Fifth Modification, Rossow argues that preferential therapy for the tokens over others might “create an uneven taking part in area within the crypto market, disadvantaging opponents.”

CIC Digital LLC, listed in Trump’s monetary disclosures as his firm, and Struggle Struggle Struggle LLC collectively management the overwhelming majority of the token’s provide, in accordance with the undertaking’s official documentation.These entities stand to profit financially from elevated buying and selling exercise and value appreciation.

Federal ethics legal guidelines “prohibit public officers from participating in actions that create conflicts between their public duties and personal pursuits,” Rossow defined. Due to the affiliated entities’ possession of 80% of the token provide, Trump’s involvement “instantly conflicts together with his position as president” and “undermines public belief in neutral governance.”

Earlier this month, World Liberty Monetary, a decentralized finance undertaking related to the Trump household and principals of DT Marks DEFI LLC, profited roughly $390 million from its second spherical of token gross sales.

The TRUMP token’s launch follows the president’s marketing campaign pledges to make the U.S. a frontrunner in crypto, together with initiatives to determine a strategic Bitcoin reserve and an finish to the Federal Reserve’s independence through choose crypto coverage.

Representatives for President Trump didn’t instantly reply to Decrypt’s request for remark.

Edited by Sebastian Sinclair

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