TrueLayer plans to accumulate Sweden-based Zimpler, increasing its footprint within the Nordics and strengthening its place in Europe’s rising pay-by-bank sector.
The deal combines TrueLayer’s European community with Zimpler’s Nordic experience and Swish integration, creating a powerful various to conventional card funds.
The acquisition highlights the rise of account-to-account funds within the debt-averse Nordic area, the place pay-by-bank adoption already leads the world.
UK open banking platform TrueLayer unveiled at this time that it’ll purchase Sweden-based pay-by-bank firm Zimpler. The monetary phrases of the deal have been undisclosed.
TrueLayer will leverage Zimpler’s robust standing within the Nordic market to increase its community and experience. The acquisition will assist TrueLayer’s mission to construct a funds various in Europe, which is able to in flip create competitors and enhance worth for purchasers.
“We’re not simply increasing our footprint within the Nordics—we’re combining expertise, know-how, and scale to speed up Pay by Financial institution adoption throughout the continent,” mentioned TrueLayer Co-Founder and CEO Francesco Simoneschi.
Zimpler was based in 2012 with a mission to democratize funds and allow progress for companies throughout industries and markets. The corporate connects companies with over 350 million buyer financial institution accounts throughout greater than 25 markets.
“Becoming a member of forces with TrueLayer is a improbable alternative to construct the main Pay by Financial institution supplier in Europe,” mentioned Zimpler CEO Johan Strand. “TrueLayer has a confirmed monitor document of innovation and a strong community. Our mixed strengths will enable us to supply an much more compelling proposition to the market. Becoming a member of TrueLayer will allow us to succeed in new heights and drive the following wave of progress within the business. On the identical time, we stay firmly anchored in Sweden, with our native license and experience making certain continuity for our prospects.”
Europe, particularly the Nordic area, has among the highest adoption charges of account-to-account funds on the earth. The debt-averse tradition of the Nordics results in low bank card utilization. Solely round 35% to 45% of Swedish adults have an energetic bank card. Due to this, pay-by-bank is extensively adopted and accepted.
By buying Zimpler, TrueLayer will strengthen its pan-European community to greater than 20 million customers and can add protection throughout key markets corresponding to Sweden, Finland, and can add A2A capabilities via the Swish cost rail integration. This considerably strengthens TrueLayer’s pan-European community, accelerating the shift to smarter, safer, and less expensive funds.
TrueLayer’s acquisition of Zimpler consolidates pay-by-bank in Europe. As open banking matures, scale and community protection are two key differentiators. Combining TrueLayer’s European attain with Zimpler’s Nordic experience, plus its connectivity to Swedish cell banking app Swish, the partnership creates a powerful various to conventional card networks.
“I’m excited to welcome the Zimpler group to TrueLayer,” mentioned Simoneschi. “We’ve lengthy admired their progress, and we’re excited so as to add such an unimaginable group of builders and cost specialists to the TrueLayer group. We’re not simply increasing our footprint within the Nordics—we’re combining expertise, know-how, and scale to speed up Pay by Financial institution adoption throughout the continent, and additional strengthening Pay by Financial institution as a pressure of disruption that’s altering how the world pays.”
Photograph by Robert Bye on Unsplash
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