Deepfake detection firm Neural Defend and India’s Zee Information have teamed as much as launch the nation’s first AI-powered, deepfake verification system for information media.
The partnership will allow Zee Information customers to add suspicious movies, audio clips, or photos and have Neural Defend’s expertise decide inside seconds whether or not or not the fabric has been artificially manipulated.
Based in 2024 and headquartered in San Francisco, California, Neural Defend made its Finovate debut at FinovateEurope 2025 in London. Piyush Verma is CEO.
Deepfake detection specialist Neural Defend has teamed up with Mumbai-based Zee Information to launch India’s first deepfake verification system for information media—powered by AI. The brand new resolution empowers people with direct entry to superior verification expertise, enabling them to authenticate movies, photos, and audio information in actual time.
“Our purpose was to make sure deepfake detection is quick, correct, and easy for each citizen,” ZMCL Chief Know-how Officer Vijayant Kumar stated. “By integrating Neural Defend’s superior AI with Zee Information’ platforms, we’ve created an answer that may detect even essentially the most subtle manipulations inside seconds. This isn’t solely an innovation for at this time, however a future-proof safeguard for tomorrow’s data ecosystem.”
The partnership will allow people to add suspicious movies, photos, or audio clips and have Neural Defend’s expertise analyze the information and ensure their authenticity—or establish the information as artificially manipulated—inside seconds. At a time when the typical viewer is struggling to distinguish more and more subtle manipulated content material, together with video, from non-manipulated content material, the collaboration between Neural Defend and Zee Information offers media customers new instruments to assist them “separate reality from fiction in an age the place misinformation spreads quick,” stated ZMCL Advertising Head Anindya Khare.
“Whereas Gen Z and youthful viewers are notably susceptible to being misled by pretend movies and audio, this initiative ensures a secure and credible area for everybody,” Khare added. “For advertisers and companions, it creates essentially the most dependable setting to interact with audiences—the place superior expertise and authenticity come collectively. That is the way forward for brand-safe and accountable media.”
Mumbai-based Zee Information is without doubt one of the main Hindi information channels in India with greater than 52 million viewers. The corporate is owned by Indian media conglomerate Essel Group and is the flagship channel of Zee Media Company. Zee Information is publicly traded on the Bombay Inventory Trade (BSE) and the Nationwide Inventory Trade (NSE), and has a market capitalization of $75 million.
Based in 2024 and headquartered in San Francisco, California, Neural Defend made its Finovate debut at FinovateEurope 2025 in London. On the convention, the corporate demonstrated its agentic AI-powered deepfake detection resolution that may be built-in into any video, audio, or picture verification platform to supply real-time identification verification to EKYC companies, verification corporations, banks, funds service suppliers, fintechs, and extra. Neural Defend’s expertise leverages proprietary, multi-layered AI to identify even delicate alterations and manipulations with precision. The answer additionally boosts safety for video and audio calls by immediately detecting and mitigating deepfakes in actual time.
Photograph by Mika Baumeister on Unsplash
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