A shuttered cinema on Lincoln Street, Miami Seaside’s major buying and eating artery, may quickly be residence to an immersive establishment dubbed the Superhuman Museum. The undertaking is led by Steve Berke, a comic, hashish entrepreneur and two-time mayoral candidate; it obtained approval for a change-of-use allow from the Miami Seaside Planning Board to start improvement on the former Regal Cinema. The museum has obtained help from the Lincoln Street Enterprise Enchancment District; its president, Lyle Stern, has referred to as the undertaking “good for Miami Seaside and particularly Lincoln Street”.
Berke, additionally recognized for co-founding the Worldwide Church of Hashish, an immersive attraction in Denver, is approaching the Superhuman Museum not as a standard establishment however relatively as a vacation spot “combining components of theme parks, of artwork museums and of experiential museums worldwide”. Berke stresses that the museum’s design is targeted on offering guests with a way of fulfilment and inspiration. “We actually need guests to see and expertise the paintings on the museum and have it encourage them to be a greater model of themselves,” he tells The Artwork Newspaper.
The museum is meant to turn out to be a everlasting fixture on Lincoln Street, although it would require vital capital funding and sophisticated building first. Berke is focusing on a smooth launch in November 2026 with a grand opening throughout subsequent yr’s Miami Artwork Week, the smorgasbord of artwork festivals, events and pop-ups that takes place concurrently with Artwork Basel Miami Seaside in early December.
Augmented itineraries
Preliminary plans and renderings recommend the Superhuman Museum will probably be extra of a guided journey than a standard exhibition venue. The expertise will open with a facial scan that permits every visitor to be visually woven into the museum itself. Company will transfer by a collection of timed rooms that reveal the museum’s narrative in levels as they embark on a futuristic voyage of know-how and artwork. Wi-fi wristbands will observe customer preferences and make sure that no two visits are the identical, whereas multilingual programming will permit friends to expertise the museum of their most well-liked language.
The rooms will embody a mixture of immersive, tech-forward installations and galleries that includes extra conventional artwork; renderings embody photographs of works by Keith Haring and Previous Grasp portraits. One room is meant to characteristic a 20ft-long, stained-glass kinetic work by the Israeli Op artist Yaacov Agam. A “voice-of-god” narration will present context for the artists and their work.
The expertise will culminate within the former cinema’s Imax theatre, the place guests will probably be invited to turn out to be artists themselves. Interactive stations will allow them to work with the totally different components that they skilled all through the museum to craft their very own digital works, which might then be printed onto varied types of merchandise and shipped on to their properties. Berke says that this room may also characteristic an enormous robotic DJ that may come to life each half-hour to supply a futuristic climax to guests’ journey by the museum, which he expects will take round two hours.
“Not like different up to date artwork museums around the globe, Superhuman won’t be summary,” Berke advised the South Florida tv station WPLG. “We now have a really distinct standpoint, and that’s utilizing artwork to encourage our guests to try to turn out to be one of the best variations of themselves—therefore, Superhuman. We wish you leaving the museum being a greater human being, excited about your life’s decisions, excited about the way you deal with different individuals.”
