Shure has unveiled the IntelliMix Bar Professional, an all-in-one video bar designed to ship built-in audio and video protection for medium to massive assembly rooms.
The system combines Shure’s established microphone and speaker expertise with AI-powered video options, aiming to simplify deployment, enhance assembly high quality, and scale back the complexity of managing enterprise collaboration areas.
The gadget is meant for companies that more and more depend on hybrid and AI-assisted workflows.
“Companies at the moment want seamless audio and video options to make AI-driven collaboration easy, and we’re dedicated to delivering future-ready, dependable AI experiences in each assembly area,” stated Sam Sabet, Chief Know-how Officer at Shure.
“The IntelliMix Bar Professional achieves this by combining Shure’s industry-leading audio experience with cutting-edge video expertise.”
By consolidating audio, video, and processing capabilities right into a single gadget, Shure seeks to scale back the variety of separate methods sometimes required in enterprise convention rooms.
The gadget can be engineered to cowl massive rooms with a single front-of-room unit, which the corporate says can scale back setup time and upkeep necessities.
AI-Powered Audio and Video
On the core of the IntelliMix Bar Professional is a mixture of Shure’s Microflex Advance array microphones and high-output stereo audio system.
Onboard audio processing isolates voices and suppresses background noise, which Shure says ensures clearer conferences and extra correct transcriptions for instruments like Microsoft Groups Copilot.
The system additionally options Shure’s IntelliMix View AI expertise, which makes use of 4 4K cameras to create a 135-degree wide-angle view of the room.
The cameras are designed to intelligently observe energetic audio system and body every participant as they would seem in individual.
In keeping with Shure, this permits the gadget to seize non-verbal cues and supply full-room visibility, enabling extra pure interactions in each hybrid and in-person conferences.
Enterprise-Prepared and Scalable
The Bar Professional is constructed on Microsoft’s System Ecosystem Platform (MDEP), a framework that enables IT groups to deploy and handle gadgets at scale whereas adhering to enterprise safety and compliance necessities.
MDEP is designed to offer constant efficiency throughout massive networks of gadgets and simplify long-term administration.
Juha Kuosmanen, Head of MDEP, stated the partnership between Shure and Microsoft demonstrates the potential for built-in {hardware} and software program options in enterprise environments.
“This collaboration with Shure reveals what’s potential when enterprise safety, high quality {hardware}, and deep platform integration come collectively. By constructing on MDEP, Shure delivers gadgets which might be safe by design, manageable at scale, and prepared for the realities of recent IT environments. It’s a powerful instance of shared values translating into actual buyer impression,” he stated.
Shure has positioned the IntelliMix Bar Professional as a part of a broader effort to supply enterprise-grade options which might be each scalable and dependable.
The corporate emphasises that the gadget is appropriate for medium to massive rooms and may exchange a number of items of conventional convention room expertise, probably decreasing complete deployment prices.
Simplified Setup and Distant Administration
The Bar Professional runs on an Android-based system with onboard compute, which Shure says simplifies setup and reduces potential factors of failure. IT groups can remotely handle gadgets utilizing ShureCloud or enterprise administration methods resembling Professional Administration Portal and ServiceNow.
By integrating gadget administration into present enterprise workflows, the system is designed to scale back the executive burden on IT workers whereas sustaining constant efficiency throughout places.
The mix of onboard compute, AI-driven video monitoring, and distant administration goals to streamline upkeep and updates, addressing one of many frequent challenges of deploying advanced assembly room expertise at scale.
Context and Business Implications
The launch of the IntelliMix Bar Professional displays a broader pattern in enterprise collaboration expertise, the place AI-enabled gadgets are more and more being built-in into bodily assembly areas.
As hybrid work fashions turn out to be commonplace, companies are searching for options that may seize assembly audio and video clearly, assist AI-powered transcription and collaboration instruments, and reduce the complexity of managing a number of gadgets.
Units just like the IntelliMix Bar Professional are positioned to deal with these wants by combining audio, video, and AI processing right into a single, scalable platform.
By enabling constant efficiency in bigger rooms, the system might scale back the variety of gadgets and peripheral {hardware} sometimes required in enterprise assembly setups.
The Bar Professional can be showcased at ISE 2026 in Barcelona subsequent week marking the primary public demonstration of the gadget.
With its mixture of audio readability, AI-powered video framing, and enterprise-grade deployment options, Shure is positioning the IntelliMix Bar Professional as a single-device answer for contemporary, hybrid-enabled workplaces.
