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SigFig Brings AI to its Financial Advisor Collaboration Platform Engage

August 26, 2024
in DeFi
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Wealth administration options and know-how firm SigFig has added a variety of new capabilities to its monetary advisor collaboration platform, Have interaction.

The brand new capabilities embody a spread of AI-powered instruments and options to boost shopper engagement and enhance effectivity for advisors and their groups.

San Francisco-based SigFig has been a Finovate alum since its FinovateFall debut in 2011.

Digital wealth administration options and know-how supplier SigFig introduced a spread of recent capabilities for its monetary advisor collaboration platform, Have interaction. These new capabilities embody AI-powered instruments and options that enhance the effectiveness of advisors and their groups. SigFig additionally has added enhanced core integrations with main trade techniques to advertise larger effectivity. Collectively, the brand new functionalities improve the digital experiences accessible by way of the platform and deepen shopper engagement.

“AI has the flexibility to dramatically enhance monetary advisor productiveness and effectiveness,” SigFig founder and CEO Mike Sha stated. “We all know that advisors want to have the ability to concentrate on fostering impactful relationships with their shoppers, really understanding their ache factors and targets. Have interaction acts as a hub to drive richer, extra personalised shopper experiences, taking good care of these time-consuming, however crucial, administrative duties, so advisors can do precisely that.”

The brand new AI capabilities embody AI-powered sensible suggestions, together with in-meeting prompts and customised suggestions based mostly on real-time dialog evaluation. Have interaction will now additionally function proactive surfacing of the best content material, instruments, paperwork, and workflows, all based mostly on an evaluation of real-time discussions. Different new AI-driven additions embody automated transcripts, assembly summaries, and post-meeting notes.

Streamlining integration with techniques from Salesforce, Docusign, Microsoft, and Google is one other main platform enhancement introduced by the corporate late final week. The CRM integration, for instance, creates a bi-directional knowledge synch that allows advisors to view shopper knowledge on the Have interaction platform in addition to sync assembly notes, shopper particulars, conferences, and different duties into Salesforce. This not solely helps advisors present extra personalised recommendation, but in addition helps advisors speed up the gross sales course of in addition to shopper conversions.

SigFig made its Finovate debut at FinovateFall 2011. Within the years since then, the corporate has grown right into a complete digital wealth options enterprise with practically 1.5 million prospects and 6,000+ advisors on its platform. The agency, based in 2006 and headquartered in San Francisco, counts monetary establishments comparable to UBS, Wells Fargo, and Scotiabank amongst its companions.

Are you an modern fintech with new know-how that’s prepared for prime time? Be part of us in New York subsequent month for FinovateFall and benefit from the chance to showcase your resolution earlier than an viewers of two,000+ decision-makers.

Photograph by AbsolutVision on Unsplash


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