Real Question: Are We Too Old for This?

TL;DR

Over the previous 12 months or so, the Pudgy Penguins group has launched a bunch of plush toys and collectible figurines for ~$30 every, that are at the moment being stocked throughout 2,000 shops.

It’s nice that the undertaking is doing properly, significantly provided that the Pudgy Penguins plush toys launched in the course of a bear market, when curiosity in NFTs had been at an all-time low.

BUT, right here’s what’s kinda bizarre about the entire thing: Can we actually name this ‘product/market match’ when the overwhelming majority of Pudgy Penguin NFT holders are 20/30 one thing 12 months outdated dudes? We’re torn…

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You recognize that scene from The Workplace the place Ryan talks about his goldfish dying, again when was a child?

As his dad and mom are giving the fish a funeral, he sits there and thinks:

“I’m too outdated for this.”

Effectively, proper now, we really feel a bit like Ryan.

In 2021, the Pudgy Penguin undertaking launched a bunch of NFT characters that gave entry to their group known as “The Huddle” on the Ethereum blockchain.

They offered out inside minutes, and now the worth ground for these NFTs is $27K.

(Spectacular!)

What’s extra spectacular is how the Pudgy Penguins undertaking entered the mainstream.

The group launched a bunch of plush toys and collectible figurines for ~$30 every, that are at the moment being stocked throughout 2,000 Walmarts and Sizzling Subjects.

Plus – every plush toy offers the proprietor entry to an internet gaming group.

This is what’s superior about all of it:

First – over-the-counter merchandise that seamlessly onboard people into Web3? That is superior! Hats off to the Pudgy Penguins group.

Second – the undertaking is definitely doing rather well, which is especially spectacular provided that the Pudgy Penguins plush toys launched in the course of a bear market, when curiosity in NFTs had been at an all-time low.

Now, right here’s what’s kinda bizarre about the entire thing:

We now have to ask the query…

Can we actually name this ‘product/market match’ when the overwhelming majority of Pudgy Penguin NFT holders are 20/30 one thing 12 months outdated dudes?

(We’re torn right here).

Trigger on one hand, we do not need to be moist blankets – the Pudgy Penguins model is a cut-and-dried Web3 success story.

…on the opposite…

We won’t assist however really feel like five-year-old Ryan at his goldfish’s funeral.

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