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Will GameStop Dump Its Bitcoin? CEO Says ‘Way More Compelling’ Move Ahead

February 3, 2026
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GameStop transferred its complete 4,710 Bitcoin holding to Coinbase Prime, prompting questions on a possible sale.
CEO Ryan Cohen mentioned a serious acquisition technique is “far more compelling than Bitcoin.”
The corporate has returned to profitability whereas constructing a roughly $500 million Bitcoin place.

GameStop’s love affair with Bitcoin could also be coming to an finish.

On Friday, CEO Ryan Cohen mentioned the corporate is pivoting the meme-stock pioneer towards a “transformative” acquisition, suggesting the corporate’s roughly $500 million Bitcoin treasury might not be a everlasting fixture on the stability sheet.

In a CNBC interview, Cohen declined to say whether or not GameStop plans to money out its Bitcoin. Nonetheless, when requested how the corporate would fund future offers, Cohen described GameStop’s acquisition ambitions as “far more compelling than Bitcoin.”

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“It’s transformational. Not only for GameStop, however in the end, throughout the capital markets,” Cohen informed CNBC. “That is one thing that actually has by no means been completed earlier than throughout the historical past of the capital markets.”

“If it really works, it’s genius. If it doesn’t work, it will likely be completely silly,” he added.

Following the announcement, GameStop shares had been up about 8.25% on the day, buying and selling round $25.85 after rising $1.97 from $23.88.

The shift in GameStop’s sentiment on Bitcoin follows on-chain information from CryptoQuant indicating that the video games retailer had just lately transferred its complete 4,710 BTC holdings to Coinbase Prime in January.

Whereas such strikes don’t essentially imply a sale, GameStop’s transfer led to hypothesis on X that the corporate is seeking to liquidate its place as the worth of its treasury at present hovers round $362.4 million. For now, GameStop’s Bitcoin holdings haven’t been bought.

In March, GameStop up to date its funding coverage to permit Bitcoin as a treasury reserve asset, becoming a member of a rising variety of publicly traded firms which have handled the digital foreign money as a balance-sheet hedge.

In response to Greg Magadini, director of derivatives at Amberdata, Bitcoin’s latest pullback has introduced costs again close to the place many massive institutional patrons entered the market in 2025.

“Which means there’s an incentive for big companies to guard themselves earlier than others capitulate,” Magadini informed Decrypt. “If GME finds a greater use of capital, reallocating stability sheet away from Bitcoin into another use (similar to an acquisition) might make sense.”

In response to Magadini, the bearish case for Bitcoin facilities on the danger that the wave of company and institutional shopping for seen in late 2024 and 2025 might reverse, with former patrons turning into web sellers, flipping inflows into outflows, and probably triggering a downward worth spiral as falling costs pressure further promoting.

“Though this bearish situation might occur, the market is probably going conscious of a few of these dynamics, and this danger might already be priced into Bitcoin,” he mentioned, including that GME promoting its Bitcoin doesn’t essentially imply different massive holders will as nicely.

“Corporations like MSTR have financed their Bitcoin purchases with longer-term debt that is not topic to margin liquidation like many trade merchants are accustomed to,” he mentioned. “This implies decrease costs do not essentially flip MSTR right into a vendor, even when GME promoting Bitcoin brings costs down momentarily.”

GameStop didn’t instantly reply to Decrypt’s request for remark.

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